Phi Finney McDonald
Phi Finney McDonald is a law firm that seeks to shine a light on social injustice. Our brief was to create a brand platform and identity that clearly articulates their positive difference.
In a world where corporations and governments often abuse their power, Phi Finney McDonald strives to restore balance. Their success is measured by the unjust rules they challenge and the results they achieve for their clients. Inspired by their ‘show-not-boast’ attitude, we created a brand that exudes a quiet confidence and determination.
- Phi Finney McDonald: Brand Refresh
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